Southeast asia phone penetration
Smartphone penetration in the Asia-Pacific region is booming. In fact, penetration in a number of markets in the region is approaching saturation point, having already eclipsed penetration levels in the U. While Nielsen expects the growth in ownership of connected devices to begin leveling out, consumer use of these devices will continue to evolve and expand, presenting vast opportunities for organizations to engage with consumers on an almost ubiquitous platform. As smartphone functionality improves and expands, along with consumer awareness and knowledge of handset functionality, consumers are spending increasing amounts of time on their smartphones.
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Southeast Asia digital, social and mobile 2019
List of countries by smartphone penetration - Wikipedia
Southeast Asia is experiencing rapid growth of the Internet, digital, social media and mobile activities. With more than million Internet users in and double-digit growth in most segments and most countries of the region, the digital sector is booming and attracting a lot of interests. To recapitulate the numbers for the 6 largest countries in one glance, here is a summary of the numbers gathered for ASEAN-6 countries, with the total population, Internet users, social media users, mobile connections and mobile social users for Indonesia, Thailand, Malaysia, Singapore, the Philippines, and Vietnam. This growth has primarily been enabled in through the expansion of technological infrastructures that support Internet and mobile connections in Southeast Asia:. Such growth should continue on a similar trend for more years to come. Your email address will not be published. Skip to content.
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The Asian Mobile Consumer Decoded
BI Intelligence. To learn more and subscribe, please click here. Southeast Asia is poised to be a leader in mobile internet usage in , according to a report by Google and Temasek. The report focused on six key markets in Southeast Asia — Thailand, Indonesia, Malaysia, Singapore, Vietnam, and the Philippines — and leveraged proprietary Google data and Temasek research.
Thais, Indonesians and Singaporeans are big-time online bankers, shoppers and ride-hailers. SINGAPORE -- Southeast Asians are outpacing the Chinese in embracing the mobile economy, with higher percentages of the population in several countries using smartphones to do their banking, to shop and hail rides. China may be home to giant e-tailers like Alibaba Group Holding , but Indonesia has the world's highest mobile e-commerce penetration rate, a new report reveals. Thailand leads the way in mobile banking penetration, while Singapore is ride-hailing central -- two fields in which China doesn't even crack the top five. The findings explain why investment money is steadily pouring into Southeast Asian startups.
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